Whether it’s housing the poor, educating children, or feeding the hungry, nonprofits exist first and foremost to serve their beneficiaries and fulfill their stated mission. To achieve this purpose, most nonprofit organizations rely on a variety of funding sources including grants, individual donations, government contracts, and sometimes client fees.
Leaders and managers in organizations that rely heavily on grants and donations often operate with an “all or nothing” mindset, dependent on the success of a given grant proposal or donor fundraising campaign. This funding model can create a “scarcity mindset” limiting potential growth opportunities due to the continuous pursuit of grants and donations needed just to sustain the work they are currently doing.
Last month, Catholic Charities of Santa Clara County (CCSCC) gathered together 20 staff members, representing 11 different program areas including housing, education, immigration legal services, health care, and refugee foster care. Gregory Kepferle, CEO at CCSCC wanted to introduce the concept of social entrepreneurship as a model for expanding social impact while improving the organization’s financial sustainability.
Miller Center for Social Entrepreneurship, in partnership with Catholic Charities of Santa Clara (CCSCC), created a customized 10-week program for program leaders, specifically designed to challenge their thinking about revenue sources, business models, and financial sustainability for the programs and services they deliver. Through a combination of structured curriculum and executive mentorship, each of the 11 teams will deepen their understanding of business model concepts and financial terms, identify key drivers of financial performance and impact, and develop “what-if” analyses to explore new approaches for programs and funding.
The program and the partnership with CCSCC is part of Miller Center’s ambitious new initiative to advance social entrepreneurship through partnerships with religious orders and institutions. The CASE (Catholic Action for Social Entrepreneurship) Initiative, which launched last year, intends to transform Catholic social ministries into social enterprises, create social entrepreneurship leaders and influencers within religious orders, and engage youth by providing opportunities to pursue social entrepreneurship as a vocation.
Can traditional nonprofits learn to develop an entrepreneurial mindset? Can they learn to think like a social enterprise? The signs are promising. The shift in philanthropy away from continuous annual funding and toward funding initiatives with the potential for long-term financial sustainability may make this an imperative for their future.
About the Author
Jeff is Program Manager, Growth and Innovation for Miller Center for Social Entrepreneurship at Santa Clara University. He is also Founder and Chief Strategist at iEnso Consulting, a boutique consultancy which helps purpose-driven businesses and entrepreneurs to bring new products and services to market. Prior to joining Miller Center, he was the Managing Director at Inkomoko, a business accelerator supporting the growth of high-potential entrepreneurs in Rwanda. His previous experience includes work as Venture Manager at Kaiser Permanente Ventures and Director of Product Marketing for Shaklee Corporation -a $500 million global consumer products company. He has also held positions with numerous startups including: Burn Manufacturing, Gazoontite.com, Syndero, Wikimedia Foundation, and GameChanger Products. Jeff earned his MBA from the University of Washington, Foster School of Business.